App-like experience, delivered like SMS. That's RCS

Send branded, interactive RCS business messages with rich media directly in the native messaging app. RCS for business offers everything SMS can't — without downloading another app.

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Trusted messaging partner for 17,752 companies worldwide

Why use RCS messaging for business communication?

Native RCS messaging experience with rich interactive business messages without any app

Native rich messaging experience

Deliver interactive content directly in the default messaging app — no downloads, no friction for your customers.

Verified business profile

Build trust and brand recognition with your official logo, company name, and verification badge, setting you apart from standard messages.

RCS rich media driving customer action with images, videos, carousels and interactive buttons

Rich media that drives action

Boost customer engagement and interaction rates with images, videos, carousels, and interactive buttons.

Try RCS messaging

RCS vs SMS — What's the difference for businesses?

RCS Business Messaging

Standard SMS

Global reach

2.5B+ users worldwide (growing fast)

5B+ mobile users worldwide (100% reach)

App required

Device compatibility

Android devices and iPhones with iOS 18+

Works on any mobile phone

Internet required

Yes

Message length

Up to 3,072 characters

160 characters

Rich media support

Images, videos, GIFs, maps, carousels

Not natively supported

File sharing

Files up to 100 MB

Not natively supported

Interactive elements

Buttons, quick replies, suggested actions, rich cards

Text links only

Brand identity

Verified business profile with logo

Text-based sender ID (varies by country)

Two-way conversation

Designed for seamless, two-way conversations

Possible, but less fluid experience

Delivery tracking

Delivery receipts, read receipts, and typing indicators

Basic delivery report only

Security

Encrypted transmission (TLS) between business and platform

Carrier-level security

Pricing model

Tiered: Basic, Single Message, Conversational

Pay per message

While SMS provides universal reach today, RCS delivers an interactive, branded experience that modern users increasingly prefer, and with growing adoption it's becoming the standard for modern business communication.

Transform customer engagement with RCS business messaging

Interactive product showcases

Let customers visually browse multiple products using carousels and purchase with a tap directly in the chat.

RCS interactive product showcase with customers browsing carousel and shopping with one tap

Visual promotion

Send eye-catching offers or timely updates using rich media cards for maximum impact and engagement.

Engaging video showcases

Capture attention with short, instantly playable videos for product demos, testimonials, or exclusive content.

RCS video messaging with native playback showing product demo directly in messaging app

Natural conversation

Engage customers in fluid, chat-like conversations. With typing indicators and read receipts, you build trust and resolve requests faster than ever.

RCS conversational customer care with natural two-way dialogue, typing indicators and receipts

Visual troubleshooting

Let customers easily send photos of issues and receive clear, visual step-by-step resolution guides in return.

Instant self-service

Help customers find answers without waiting. Use suggested replies and cards to guide them to solutions, whether it's tracking a shipment or rescheduling an appointment.

RCS self-service with quick reply menu for customer tracking order status via buttons

Customer feedback collection

Collect simple satisfaction ratings or feedback right after interactions using quick replies or interactive buttons.

RCS interactive survey with quick reply buttons collecting satisfaction feedback after purchase

Rich order updates

Send branded confirmations and delivery tracking with images, maps, and real-time updates that customers appreciate.

RCS order tracking notification with branded visuals and real-time delivery map in native messages

Secure OTP verification

Deliver one-time passwords reliably and build trust through your verified business profile in the messaging app.

Interactive appointment reminders

Significantly reduce no-shows with rich reminders featuring maps and easy one-tap confirm/reschedule options.

RCS appointment reminder with interactive confirm and reschedule buttons and location map

Interactive product showcases

Visual promotion

Engaging video showcases

Natural conversation

Visual troubleshooting

Instant self-service

Customer feedback collection

Rich order updates

Secure OTP verification

Interactive appointment reminders

Maximize reach with automatic SMS fallback

Maximize delivery rates and optimize costs with our channel cascading system. If RCS isn't available, messages automatically fall back to SMS.

Maximum deliverability

If an RCS message can't be delivered, the system automatically switches to SMS to ensure the message gets through.

Unified platform

Manage all messaging channels (Viber, SMS, RCS, WhatsApp) from a single interface.

Cost optimization

Balance rich engagement with universal reach for optimal return on investment.

Learn more about multichannel messaging

Transparent RCS messaging pricing

Our RCS business messaging pricing is simple and transparent. Rates vary by message type and destination country, with no hidden fees.

Basic message

Text RCS messages with a verified business profile

Price per message from

Price on demand

Single message

One message with rich media content or buttons

Price per message from

Price on demand

Conversational

24-hour two-way conversation

Price per message from

Price on demand

Prices are for domestic traffic. International rates may vary. Volume discounts are available.

View detailed pricing

How to integrate RCS messaging

Start sending powerful, interactive business messages with our flexible integration options.

Developer API

Integrate the RCS channel your way

Embed RCS directly into your systems via REST API. Complete documentation, code examples, and real-time webhooks.

Complete API documentation

Code examples in multiple languages

Real-time webhooks for incoming messages and status updates

Explore the RCS Business API

Ready-made integrations

Connect RCS with your platforms

Add RCS to your e-commerce store, CRM, or automation tools. Install plugins in just a few clicks.

No developer skills required

Easily automate key workflows

Seamlessly sync data across platforms

Find your integration

Intuitive web portal

Start sending right away

Manage contacts, templates, campaigns, and conversations directly through our web portal. Ideal for non-technical users.

Visual message and template builder

Contact lists and segmentation tools

Real-time analytics dashboard

Try it free now

Get started with RCS business messaging

Create an account and get access to our communication platform with comprehensive analytics and campaign management tools.

Create a free account

Set up your RCS Business Profile

We'll guide you through submitting your business details for verification. This process typically takes 2–5 business days.

Request an RCS Business Profile

Start engaging your customers

Send your first campaign or integrate RCS messaging into your existing systems.

Start sending messages

Frequently asked questions

RCS Business Messaging

Think of RCS (Rich Communication Services) as a modern upgrade to SMS. It allows businesses to send interactive, branded messages with images, videos, carousels, and buttons directly in the phone's default messaging app (like Google Messages on Android or Messages on iOS 18+). It offers an app-like experience without the need to download a separate app.

How is RCS different from SMS?

SMS is text/emoji only with a 160-character limit. RCS offers rich media (images, video up to 100 MB), long text (3,000+ characters), interactive buttons, carousels, read receipts, typing indicators, and verified business profiles. SMS works everywhere; RCS reach is growing fast.

Is RCS available everywhere? Who supports it?

RCS reach is growing rapidly, currently available to more than 2.5 billion users worldwide on Android devices with Google Messages, and expanding significantly with Apple's adoption in iOS 18+. Coverage depends on mobile carriers rolling out support in each region. Our platform automatically handles availability checks.

Do customers need a special app?

No. RCS works natively in the default messaging app on supported devices — Google Messages on Android and the Messages app on iPhones with iOS 18 or later. If the recipient's device or network doesn't support RCS, our platform can automatically send an SMS instead.

What is a verified RCS business profile?

It confirms your business identity. Messages display your logo, name, and a verification badge, building trust and setting you apart from spam. Verification through BulkGate typically takes 2–5 business days after submitting your request.

What if a customer can't receive RCS?

Our channel cascading system ensures message delivery even when RCS delivery isn't possible (e.g., unsupported device, offline). Once activated, the system intelligently attempts RCS delivery first, and if needed, automatically falls back to SMS. You can customize the channel priority order (RCS, Viber, SMS, WhatsApp) yourself.

Can any business use RCS business messaging? Are there restrictions?

Most legitimate businesses can use RCS after verification. However, content must comply with Google's Acceptable Use Policy and potentially local carrier regulations (e.g., specific rules for certain industries or message types). BulkGate helps you navigate these requirements.

Can customers start a conversation with my business via RCS?

In its current form, RCS business messaging is initiated by the business. However, once you send the first message, customers can simply reply and a fluid, two-way dialogue begins — just like a regular chat.

Can I track RCS message performance?

Yes. RCS provides detailed delivery statuses (sent, delivered, read) and even typing indicators. For interactive messages with buttons, you can track click-through rates in BulkGate analytics.

Are RCS messages secure? Is RCS messaging encrypted?

Yes. Communication between your business and the BulkGate platform is protected by TLS encryption. Your verified business profile also confirms to customers that they're communicating with the real you — a key safeguard against phishing and fraudulent messages.

Ready to upgrade your business messaging with RCS?

Join thousands of businesses using RCS from BulkGate for branded, interactive messages directly in customers' native messaging app — no downloads needed.

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